Selwyn W. Epps

Selwyn W. Epps is a seasoned Adobe Digital Marketing Technologist, Architect, Strategist, and Developer with nearly three decades of experience delivering enterprise-scale digital transformation and customer experience solutions. He specializes in the Adobe Experience Cloud ecosystem, including Adobe Experience Platform (AEP), Adobe Journey Optimizer (AJO), Real-Time CDP (RT-CDP), Customer Journey Analytics (CJA), Adobe Experience Manager (AEM), Adobe Analytics, Adobe Target, Adobe Campaign, Adobe Launch, Workfront, and Marketo. He holds certifications in the following Adobe products: Analytics, Experience Manager, Campaign, Document Cloud, and the Experience Platform.

Throughout his career, Selwyn has led complex implementations, architecture design initiatives, and digital modernization programs for global enterprises and consulting organizations including Deloitte Consulting LLP, Cognizant Technology Solutions, Virtusa, Wipro, Hearst, and TIAA-CREF. His expertise spans customer journey orchestration, personalization strategies, data governance, cloud integrations, analytics architecture, and omnichannel engagement solutions.

Selwyn has extensive hands-on experience implementing AEP and AJO solutions that leverage real-time customer data to power personalized email, SMS, push notifications, and cross-channel experiences. He has architected and integrated enterprise systems across Shopify, Salesforce, AWS, Google Cloud Platform, Adobe Campaign, Workfront, and mobile SDK ecosystems to enable scalable, data-driven customer engagement.

Known for bridging business strategy with technical execution, Selwyn has led discovery workshops, developed architectural roadmaps, created technical solution designs, and advised organizations on est practices for Adobe ecosystem adoption. His background includes enterprise AEM cloud migrations, RT-CDP audience strategy, analytics modernization, API integrations, and personalization engine implementations.

Selwyn holds a Bachelor of Science in Computer Science from New York Institute of Technology and a Master of Science in Computer Science from Columbia University.